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What are Subscription, Pay-per-Use or As-a-Service models?
Goodbye ownership, hello usership
Over the past few years, companies across various sectors have developed a wide range of Subscription, Pay-per-Use and As-a-Service business models to deliver more value to customers by selling access and performance instead of ownership.
In these models, a company's offerings - such as hardware, software or services - are not sold as one-off products but as ongoing solutions that can be charged to customers in a recurring way.
Every company seeks to establish a "forever deal" with the customers they serve. They want predictable recurring revenue, direct relationships that avoid middlemen, and behavioural data that allows them to continue planning for the future.
It is a major shift in a company's mindset that has the potential to generate dramatically higher value - but which also involves deep changes throughout the company, requiring a thorough business model transformation.
Subscription models in different industries
We help companies that sell physical products develop subscription business models.
Subscription models in the manufacturing industry
Equipment-as-a-Service, Industrial subscription, Pay-per-X, Pay-per-Use, Product-Service-Systems, XaaS.
Subscription models in the consumer goods industry
Curation models, replenishment models, access models, and rental models.
Subscription models in the manufacturing industry
Equipment-as-a-Service, Industrial subscription, Pay-per-X, Pay-per-Use, Product-Service-Systems, XaaS.
Subscription models in the consumer goods industry
Curation models, replenishment models, access models, and rental models.
Are you ready to distrupt your industry ?
Assess the potential of a Subscription, Pay-per-Use or As-a-Service model for your company.
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