About P2S Management Consulting

P2S Management Consulting is an innovation consultancy specialised in helping companies develop their own Subscription, Pay-per-Use and As-a-Service business models.

What we do: Transforming your products into recurring services

Founded in 2019, P2S Management Consulting is an innovation consultancy specialised in Subscription, Pay-per-Use and As-a-Service business models. We help clients in various industries in Europe and North America transform their products into recurring services. Our clients are usually companies that currently sell physical products/equipment/machines in a "traditional" way, eager to transform them into recurring services.

We help our clients develop these Subscription, Pay-per-Use and As-a-Service models by taking them on an innovation journey and helping them conceptualise, build and launch their own recurring revenue model.

Our expertise is based on best practices, dos and don'ts, and implementations from dozens of successful models in various industries.

Thanks to our P2S Subscription Action Plan™ and P2S Subscription Experts Ecosystem™, we offer everything out of one hand – a proven methodology and the right partners to help you develop and scale your Subscription, Pay-per-Use and As-a-Service model.

Building with curved line

Who we are: Meet the team

A dynamic team to guide you through your Subscription, Pay-per-Use or As-a-Service innovation project.

Daniel Andrews
Senior Consultant
Stephan Liozu
Senior Consultant
Dimitris Karamitsos
Senior Consultant (BASE)
Florian André
Founder & Consultant
Denis O'Sullivan
Senior Consultant
Rafael Girafa
Business Analyst
John van der Linden
Yannick Heinrich
Consultant (BASE)
Giuseppe Genovese

Our story: From circular economy, via 47 best practices to the launch of P2S

It all started in 2018, while working on subscription model-related projects.

After founding a breakfast delivery start-up in 2017, Florian André got to work on subscription models for the first time in 2018 as a consultant for two different projects in the circular economy.

Writing a Master’s thesis about subscription business model transformations.

Fascinated by the win-win-win aspect of subscription models (for providers, customers, and our planet), Florian writes his master thesis about "How manufacturing companies can transform their business model from selling products towards selling subscriptions."

Realising companies faced very similar challenges on their transformation journey. 47 subscription best practices.

While interacting with successful subscription companies about their transformation journey, Florian realised that the vast majority of companies faced similar challenges when developing their subscription models. He came up with 47 best practices to increase the likelihood of success when developing such models.

Launching P2S Management Consulting.

Passionate about progress and with a love for driving change, Florian founded P2S Management Consulting - with a mission to help companies develop their own Subscription, Pay-per-Use and As-a-Service models.

Developing a methodical approach to structure the business model innovation process: The P2S Subscription Action Plan™.

We started drawing out concrete ways to successfully overcome common challenges faced when developing Subscription, Pay-per-Use and As-a-Service models. This is how the Subscription Action Plan™ was born - a guide full of dos, don'ts, and examples.

Realising that a transformation requires additional partners: The P2S Subscription Experts Ecosystem™.

We realised that most successful Subscription, Pay-per-Use and As-a-Service models were implemented with the help of additional service partners. From subscription financing partners, via legal experts in drafting subscription contracts, to subscription management software providers. Therefore, we created an Ecosystem with 30+ partner companies.

Growth: Helping more and more companies develop their own Subscription, Pay-per-Use and As-a-Service models.

Over the years, more and more enthusiasts joined our team to help more and more companies on their recurring revenue journey. We have clients in Europe and North America, in numerous industries.

Our values

P2S Value Entrepreneurship



Since our creation, entrepreneurship has always been the cornerstone of our company and the desire to constantly innovate and grow. Transforming a business to a subscription business resembles an entrepreneurial journey, like starting a new business. Our entrepreneurial spirit emboldens us to confidently guide our clients in their subscription journey, as if we would start a new business together with them. PS: sometimes we really do start new, separate business entities with our clients.

P2S Value Continuous Innovation

Continuous innovation

Continuous Innovation

We push ourselves never to settle for the status quo. We are convinced that, in order to deliver superior value to our clients, innovation takes centre stage. As a result, our work lends itself to anticipation and divergent, outside-the-box thinking, which drives our positioning beyond traditional consulting. And then we create and refine actionable, market-relevant approaches that produce value for our clients.

P2S Value Sustainability



Sustainability is not a buzzword here. Subscription business models are part of the circular economy. They are built on the idea that products' lifespan is increased when they are monitored, maintained, and serviced correctly. We are committed to the sustainable development of our actions and decisions for both the environment and society and believe a better tomorrow starts today. We are driven by our permanent beliefs to ensure a healthier and sustainable future, hand in hand with our clients, partners, and stakeholders.

P2S Value Customer-centricity



Customer-centricity is deeply embedded into our mindset. At P2S, every one of us knows that our success depends on our clients' success; this keeps a spirit of partnership alight and drives us to act with integrity and achieve the highest professional standards. We are committed to delivering the best client service, and we believe that requires commitment, understanding, communication, partnerships, compassion, and laser-like focus on creating value.

P2S Value Pragmatism



Pragmatism and simplicity are at the heart of what we do. Whilst being fully aware that every innovative subscription project is unique, we benefit from synergies by combining straight-forward approaches with an inspiring touch of common sense, instead of being blocked by overcomplicating and time-consuming processes. We embody the Lean-Start-up approach which aims at shortening development cycles and rapidly discovering if a proposed hypothesis is viable.

P2S Value Expertise



Since our creation, everything we do is linked to subscription business model transformation. We exclusively focus on this kind of business models, which makes us the go-to-consultancy for subscription business model transformations. By leveraging our developed methodology and expert ecosystem we strive to deliver superior value and tangible results for our clients. Our commitment to excellence drives our business and has ensured the trust of our clients.

Are you ready to distrupt your industry ?

Assess the potential of a Subscription, Pay-per-Use or As-a-Service model for your company.

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